Start a project - Resources for planning a website project well

Use this page to get the brief, ownership, and comparison criteria in place before budget is committed.

It is written for the people who need to justify, scope, or approve the work internally.

Core tools - Start here

These are the most useful starting points when the project is still being shaped.

  • Discovery call checklist. Prepare the six inputs that make first conversations useful and comparable. Open checklist.
  • Project briefing guide. Clarify outcomes, constraints, and ownership before scope is set. Read guide.
  • Proposal comparison. Compare options on assumptions, risk, and outcomes, not headline price. Compare proposals.
  • Budget planning guide. Understand what really drives cost before you ask for proposals. Read guide.
  • Case study quality scan. Spot whether case studies are genuinely decision-useful in five minutes. Review checklist.
  • Stakeholder decision roles. Set clear ownership for scope, messaging, and launch decisions. See role map.
  • Rebuild vs focused improvement. Decide whether to reset the full site or target high-impact fixes first. Use decision guide.

By role - Recommended reading path

Pick the route that matches the decisions sitting with you.

Need a view on your own situation?

If you already have some context and want to talk it through, get in touch.

Need the site to do a better job?

Send a short outline and we will come back within two working days with a sensible next step.

If you are still gathering input internally, start with the project pack.